Developing a Winning Network Strategy

In today’s fast-changing business environment, logistics and supply chain leaders for consumer products brands and retailers are frequently tasked with evaluating the distribution network their company employs to serve its customers. Whether these customers are retail clients, the company’s own stores, the end-user, or a combination of all three, the bar for improved service and lower costs keeps rising.

If you have a complex network of numerous facilities or wish to conduct a detailed analysis, you will likely need a network modeling tool. If, on the other hand, you have a simple network or are looking at a limited set of options, spreadsheet tools may suffice. In any case, before diving in, it is necessary to understand the context of the situation, the audience that will be reviewing your analysis, and the range of options to be modeled.

In this e-book, we will share some of the strategic challenges we have seen companies address and the approaches used to develop a network strategy. We’ll also identify the factors you should consider in evaluating your own distribution network strategy.