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Acquiring the Bridge
ACQUIRING THE BRIDGE

The Bridge, a rapidly growing full-service technology and data consultancy, joins North Highland furthering our digital, tech and AI expertise. ​

Future of AI
FUTURE OF AI

North Highland's AI expert shares a future where hyper-personalization is made possible for everyone.

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WHAT MAKES US SPECIAL

Are you ready to work with changemakers who bring fresh perspectives, global experience, and a passion for solving problems?

HR.com: CPO Jeni Fitzpatrick on Leveraging AI for Strategic HR Impact

Chief People Officer and Managing Director Jeni Fitzpatrick was recently featured in HR.com, sharing her insights on how HR leaders can move beyond efficiency to unlock AI's strategic potential.

Jeni’s background spans extensive experience leading global HR organizations through bold transformations. She uses this knowledge to further emphasize the importance of using AI to enhance human intelligence rather than simply automate existing processes.

"While efficiency gains are valuable, HR leaders should be wary of over-indexing on this dimension at the expense of more flexible, transformative AI applications. The real challenge and inspiration lie in resisting the temptation to focus solely on efficiency and instead experimenting collectively with new possibilities in the HR field."

Jeni also explores key areas where AI can provide strategic value, including synthesizing employee feedback, enhancing workforce planning, and strengthening HR decision-making.

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